Information in accordance with § 5 DDG
Privacy statement
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1) Introduction and contact details of the person responsible
1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.
1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Felix Schlechtriem, cmd-r, Meinekestrasse 26, 10719 Berlin, Germany, tel.: 01608070607, e-mail: felix@cmd-r.com. The person responsible for processing personal data is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data.
2) Data collection when you visit our website
2.1 When using our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the site server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- date and time at the time of access
- Amount of data sent in bytes
- Source/reference from which you came to the site
- Browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
Processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively should there be concrete evidence of illegal use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock icon in your browser line.
3) Hosting & content delivery network
Webflow
We use the system of the following provider to host our website and display the page content: Webflow, Inc., 398 11th Street, 2nd Floor, San Francisco, CA 94103, USA
All data collected on our website is processed on the provider's servers.
We have concluded an order processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
4) Cookies
In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), and in some cases these cookies remain on your device for a longer period of time and make it possible to save page settings (so-called “persistent cookies”). In the latter case, you can find out the storage period in the cookie settings overview of your web browser.
Insofar as personal data is also processed by individual cookies used by us, processing is carried out in accordance with Art. 6 para. 1 lit. b DSGVO either to execute the contract, in accordance with Art. 6 para. 1 lit. a GDPR if consent has been given or in accordance with Art. 6 para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.
You can set your browser so that you are informed when cookies are set and decide individually whether to accept them or can exclude the acceptance of cookies in certain cases or in general.
Please note that if you do not accept cookies, the functionality of our website may be limited.
5) Contact
When you contact us (e.g. via contact form or email), personal data is collected. Which data is collected when using a contact form is shown in the respective contact form. This data is stored and used exclusively for the purpose of answering your request or contacting you and for the associated technical administration.
The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Article 6 (1) (f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after your request has been finally processed. This is the case if it can be inferred from the circumstances that the matter in question has been finally clarified and provided that there are no legal storage obligations to the contrary.
6) Web analytics services
6.1 Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.
By default, when you visit the website, Google (Universal) Analytics sets cookies, which are stored as small text modules on your device and collect certain information. The scope of this information also includes your IP address, which, however, is abbreviated by the last digits by Google to rule out a direct link to a person.
The information is transferred to Google servers and further processed there. Transmissions to Google LLC based in the USA are also possible.
Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and Internet usage. The IP address transmitted and abbreviated by your browser as part of Google Analytics will not be combined with other data from Google. The data collected as part of the use of Google (Universal) Analytics is stored for a period of two months and then deleted.
All processing described above, in particular the setting of cookies on the device used, only takes place if you have given us your express consent in accordance with Article 6 (1) (a) GDPR.
Without your consent, Google (Universal) Analytics will not be used during your visit to the site. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the “cookie consent tool” provided on the website.
We have concluded an order processing agreement with Google, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
Further legal information about Google (Universal) Analytics can be found at https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites
Demographic characteristics
Google (Universal) Analytics uses the special “demographic characteristics” function and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This makes it possible to identify target groups for marketing activities. However, the collected data cannot be attributed to a specific person and is deleted after storage for a period of two months.
Google Signals
As an extension to Google (Universal) Analytics, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google may, subject to your consent to use Google Analytics in accordance with Article 6 (1) (a) GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can turn off the “Personalized Advertising” feature in your Google Account settings. To do so, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de For more information about Google Signals, please visit the following link: https://support.google.com/analytics/answer/7532985?hl=de
UserIDs
As an extension to Google (Universal) Analytics, the “UserIDs” function can be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Article 6 (1) (a) GDPR, have set up an account on this website and log in with this account on various devices, your activities, including conversions, can be analyzed across devices.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
6.2 Google Analytics 4
This website uses Google Analytics 4, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.
By default, when you visit the website, Google Analytics sets 4 cookies, which are stored as small text modules on your device and collect certain information. The scope of this information also includes your IP address, which, however, is abbreviated by the last digits by Google to rule out a direct link to a person.
The information is transferred to Google servers and further processed there. Transmissions to Google LLC based in the USA are also possible.
Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and Internet usage. The IP address transmitted and abbreviated by your browser as part of Google Analytics will not be combined with other data from Google. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.
All processing described above, in particular the setting of cookies on the device used, only takes place if you have given us your express consent in accordance with Article 6 (1) (a) GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the “cookie consent tool” provided on the website.
We have concluded an order processing agreement with Google, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
Further legal information about Google Analytics 4 can be found at https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites
Demographic characteristics
Google Analytics 4 uses the special “demographic characteristics” function and can use it to generate statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This makes it possible to identify target groups for marketing activities. However, the collected data cannot be attributed to a specific person and is deleted after storage for a period of two months.
Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google may, subject to your consent to use Google Analytics in accordance with Article 6 (1) (a) GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can turn off the “Personalized Advertising” feature in your Google Account settings. To do so, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de For more information about Google Signals, please visit the following link: https://support.google.com/analytics/answer/7532985?hl=de
UserIDs
As an extension to Google Analytics 4, the “UserIDs” function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Article 6 (1) (a) GDPR, have set up an account on this website and log in to this account on various devices, your activities, including conversions, can be analyzed across devices.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
7) Page functionalities
7.1 Instagram plugins
Our website uses social network plug-ins from the following provider: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland
These plugins enable direct interactions with content on the social network.
In order to increase the protection of your data when you visit our website, the plugins are initially deactivated and integrated into the page using a so-called “2-click” or “Shariff” solution.
This integration ensures that when you visit a page on our website that contains such plugins, no connection is yet established with the provider's servers.
Only when you activate the plugins and thus give your consent to the transfer of data in accordance with Article 6 (1) (a) GDPR, does your browser establish a direct connection to the provider's servers. Irrespective of logging into an existing user profile, a certain amount of information about the device you are using (including your IP address), your browser and your page history is transmitted to the provider and, if necessary, further processed there.
If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins is also published there and displayed to your contacts.
You can withdraw your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transferred to the provider.
Data can also be transferred: Meta Platforms Inc., USA
We have concluded an order processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
7.2 LinkedIn plugins
Our website uses social network plug-ins from the following provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland
These plugins enable direct interactions with content on the social network.
In order to increase the protection of your data when you visit our website, the plugins are initially deactivated and integrated into the page using a so-called “2-click” or “Shariff” solution.
This integration ensures that when you visit a page on our website that contains such plugins, no connection is yet established with the provider's servers.
Only when you activate the plugins and thus give your consent to the transfer of data in accordance with Article 6 (1) (a) GDPR, does your browser establish a direct connection to the provider's servers. Irrespective of logging into an existing user profile, a certain amount of information about the device you are using (including your IP address), your browser and your page history is transmitted to the provider and, if necessary, further processed there.
If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins is also published there and displayed to your contacts.
You can withdraw your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transferred to the provider.
Data can also be transferred to: LinkedIn Inc., USA
We have concluded an order processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
For the transfer of data to the USA, the provider invokes standard contractual clauses issued by the European Commission, which are intended to ensure compliance with the European level of data protection.
7.3 Vimeo
This website uses plugins to display and play videos from the following provider: Vimeo.com, Inc., 330 West 34th Street, 10th Floor, New York, NY 10001, USA
When you visit a page on our website that contains such a plugin, your browser creates a direct connection to the provider's servers to load the plugin. This involves transmitting certain information, including your IP address, to the provider.
If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.
If you are logged into a user account with the provider during your visit to the site, your data will be assigned directly to your account when you click on a video. If you do not want to be associated with your account, you must log out before pressing the play button.
All of the above mentioned processing, in particular the setting of cookies to read information on the device used, only takes place if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time with effect for the future by deactivating this service using the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
7.4 YouTube
This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data can also be transmitted to: Google LLC., USA
When you visit a page on our website that contains such a plugin, your browser creates a direct connection to the provider's servers to load the plugin. This involves transmitting certain information, including your IP address, to the provider.
If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.
If you are logged into a user account with the provider during your visit to the site, your data will be assigned directly to your account when you click on a video. If you do not want to be associated with your account, you must log out before pressing the play button.
All of the above mentioned processing, in particular the setting of cookies to read information on the device used, only takes place if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time with effect for the future by deactivating this service using the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
7.5 Google Web Fonts
This site uses so-called web fonts from the following provider to uniformly display fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
When you access a page, your browser loads the required web fonts into its browser cache to correctly display texts and fonts and creates a direct connection to the provider's servers. This involves transmitting certain browser information, including your IP address, to the provider.
Data can also be transmitted to: Google LLC, USA
The processing of personal data in the course of establishing a connection with the font provider will only be carried out if you have given us your express consent to do so in accordance with Article 6 (1) (a) GDPR. You can withdraw your consent at any time with effect for the future by deactivating this service using the “cookie consent tool” provided on the website. If your browser does not support web fonts, a standard font is used by your computer.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
8) Tools and miscellaneous
Cookie consent tool
This website uses a so-called “cookie consent tool” to obtain effective user consent for cookies and cookie-based applications that require consent. When users access the page, the “cookie consent tool” is displayed in the form of an interactive user interface, on which consent can be given to certain cookies and/or cookie-based applications by ticking the box. By using the tool, all cookies/services that require consent are only loaded if the respective user gives the corresponding consent by ticking the box. This ensures that such cookies are only set on the user's device if consent has been given.
The tool sets technically necessary cookies to save your cookie preferences. As a matter of principle, personal user data is not processed here.
If personal data (such as the IP address) is processed in individual cases for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and therefore in designing our website in accordance with the law.
Another legal basis for processing is Art. 6 para. 1 lit. c GDPR. As the person responsible, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Where necessary, we have concluded an order processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised transfer to third parties.
Further information about the operator and the settings options of the cookie consent tool can be found directly in the corresponding user interface on our website.
9) Rights of the person concerned
9.1 The applicable data protection law grants you the following data subject rights (rights of information and intervention) vis-à-vis the person responsible with regard to the processing of your personal data, with reference being made to the stated legal basis for the respective exercise requirements:
- Right to information in accordance with Art. 15 GDPR;
- Right to rectification in accordance with Article 16 GDPR;
- Right to deletion in accordance with Art. 17 GDPR;
- Right to restrict processing in accordance with Article 18 GDPR;
- Right to be informed in accordance with Art. 19 GDPR;
- Right to data portability in accordance with Art. 20 GDPR;
- Right to withdraw consents granted in accordance with Article 7 (3) GDPR;
- Right to lodge a complaint in accordance with Art. 77 GDPR.
9.2 RIGHT OF OBJECTION
IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST AS PART OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
10) Duration of storage of personal data
The duration of storage of personal data is based on the respective legal basis, the purpose of processing and — if applicable — also on the basis of the respective legal retention period (e.g. commercial and tax retention periods).
When processing personal data on the basis of express consent in accordance with Article 6 (1) (a) GDPR, the data concerned will be stored until you withdraw your consent.
If there are legal storage periods for data that are processed as part of legal or transactional obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data is routinely deleted after expiry of the retention periods, provided that it is no longer necessary to fulfill or initiate a contract and/or there is no legitimate interest on our part in continuing to store it.
When processing personal data on the basis of Article 6 (1) (f) GDPR, this data will be stored until you exercise your right of objection under Article 21 (1) GDPR, unless we can prove compelling legitimate reasons for processing that outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
When processing personal data for direct marketing purposes on the basis of Article 6 (1) (f) GDPR, this data will be stored until you exercise your right of objection in accordance with Article 21 (2) GDPR.
Unless otherwise stated in the other information in this statement about specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.